How are you going to monitor the progress of your "business" over time?

  • What kinds of benchmarks or measuring tools should you use to determine if your business is operating at an optimal level?
  • How often will you evaluate your progress/lack thereof?
  • How will you know to make changes if a part of your business is not performing, and what changes would you make?

Benchmarking, forecasting, revising the forecast and evaluating capital expenditures are all CFO functions. Your job as the CEO is to review the analyses and recommendations, decide on the course and solicit our feedback if you want it. It is in this way that you can stay on top of your most important business - you!
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